THIS IS MORE THAN
We treat and support you like family.
REAL ESTATE & CONSTRUCTION
If you’re awarded a franchise with MOOYAH, we will quickly get to work with you on finding your perfect location and building your shiny new restaurant! Your MOOYAH Real Estate Support Team will help you find the best possible location available in your territory. We will pair you with proven local brokers who know the area best, all while guiding you through the entire process.
Once we have helped you find the best possible location for your burger franchise, we will move quickly into building out your first restaurant. Our team will help facilitate this process by helping to ensure a seamless bridge in between the real estate and construction phases.
We are committed to leading the franchise industry in franchise support programs and technology. Our ongoing support program features quarterly visits from the assigned Franchise Operations Manager; Ongoing training programs, and robust third-party analytics reporting including labor and inventory management.
We have two franchise operations managers (FOM) and one franchise operations director (FOD) who may visit your new store on a minimum of a quarterly basis, if not more frequently. The visit is focused on brand standards, facility maintenance and to help ensure the realization of your financial goals.
While it’s not actually hard to sell burgers, fries & shakes as delicious as ours, we’ve made it our mission to know our target market inside and out, and we use that information to create national and local programs and tools to reach them. Our burger franchise focuses on increasing awareness with new Guests, increasing frequency with current Guests, and becoming community ambassadors to the schools, teams and churches around us.
CONSUMER RESEARCH & GUEST ANALYTICS
PUBLIC RELATIONS COVERAGE FOR NEW STORE OPENINGS
SOCIAL MEDIA, PAID MEDIA, SEO & REPUTATION MGMT
PRINTED POP TO SUPPORT NATIONAL CAMPAIGNS
PRINT PORTAL WITH CUSTOMIZABLE COLLATERAL
MOOYAH REWARDS APP PARTICIPATION & SUPPORT
FUNDRAISERS, OUTREACH & CHARITABLE EVENTS
TEXT MESSAGE & EMAIL MARKETING
The support team is awesome.
Their main goal is driving my profits and sales.
MOOYAH FRANCHISE OWNERS
PRESIDENT & COO
As our President & COO, Tony leads strategic plans for growth and optimization for the brand with our Franchise Owners success and profitability as top priority. His Plan to Win drives key initiatives for each facet of MOOYAH with short and long-term goals to propel the business forward. Tony has an insatiable appetite for improvement and consistency to deliver the best burger, fry and shake experience ever and have fun doing it.
VP OF TRAINING & PEOPLE DEVELOPMENT
Through the implementation of strategies regarding recruitment, curriculum, training and retention, Dennie and her team support our Franchise Owners to attract top talent and improve turnover. Dennie has a “door is always open” approach to developing relationships with Franchise Owners and Team Members alike, with the goal of making each Team Member experience best-in-class and seriously fun.
VP OF BRAND
Through brand initiatives that drive awareness and trial across all locations, Natalie makes the ordinary extraordinary. She ensures the brand consistently grows and evolves with Guest trends and expectations through menu innovation, media planning, data analysis, supply chain and developing a robust digital/off-premise strategy. Natalie leads a team of experts that take a hands-on approach to system-wide and local store marketing, procurement and distribution as well as financial analysis.
VP OF OPERATIONS
Mike leads the Operations team to ensure each Franchise Owner’s success through accuracy, cleanliness and unit-level economics. Through quarterly Business Reviews, the health of the business is determined by financial performance, opportunities to improve and consistent brand standards. Mike and his team evaluate each restaurant through the lens of the Guest to ensure we are delivering a 5-star experience.